TY  - BOOK
AU  - Reeder, Robert R.,
AU  - Reeder, Betty H.
AU  - Brierty, Edward G.,
TI  - Industrial marketing: Analysis, planning, and control 
SN  - 0134615263
AV  - HF5415 R44
PY  - 1987///
CY  - Englewood cliffs, new jersey
PB  - Prentice Hall
KW  - Mercadotecnia industrial
ER  -