| 000 | 00774nam a2200241zi 4500 | ||
|---|---|---|---|
| 005 | 20200318103722.0 | ||
| 008 | 040830t19821979 000 0 eng d | ||
| 020 | _a0070347417 | ||
| 035 | _aMX001000317380 | ||
| 050 |
_aHF5415.2 _bK54 |
||
| 100 |
_aKinnear, Thomas C., _eautor |
||
| 245 | 1 | 0 |
_aMarketing research : _ban applied approach / _cThomas c. Kinnear, James R. Taylor |
| 264 | 1 |
_aNew York ; México : _bMcGraw-Hill, _c1982c1979 |
|
| 300 | _a656 páginas | ||
| 490 | 0 | _aMcGraw-Hill series in marketing | |
| 650 | 4 | _aInvestigación de mercado | |
| 650 | 4 |
_aMercadotecnia _xAdministración |
|
| 700 | _aTaylor, James Ronald | ||
| 336 |
_atexto _2rdacontent |
||
| 337 |
_asin medio _2rdamedia |
||
| 338 |
_avolumen _2rdacarrier |
||
| 999 |
_c684 _d684 |
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