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| 041 | 1 |
_aspa _heng |
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| 050 | 4 |
_aHF5415 _bS7318 2007 |
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| 100 | 1 |
_aStanton, William J., _eautor |
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| 240 | 1 | 0 |
_aFundamentals of marketing. _lEspañol |
| 245 | 1 | 0 |
_aFundamentos de marketing / _cWilliam J. Stanton, Michael J. Etzel, Bruce J. Walker ; traducción, Manuel Ortiz Staines |
| 250 | _a14a ed. | ||
| 264 | 1 |
_aMéxico : _bMcGraw-Hill Interamericana, _cc2007 |
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| 300 | _a719 páginas | ||
| 336 |
_atexto _2rdacontent |
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_asin medio _2rdamedia |
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_avolumen _2rdacarrier |
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| 500 | _aTraducción de: Fundamentals of marketing, 14th ed. | ||
| 650 | 4 | _aMercadotecnia | |
| 700 | 1 |
_aEtzel, Michael J., _eautor |
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| 700 | 1 |
_aWalker, Bruce J., _eautor |
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| 700 | 1 |
_aOrtíz Staines, Manuel, _etraductor |
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